Trying out Constant Contact for email marketing
We are currently testing out ConstantContact right now. One of my customers uses them as well so they actually come highly recommended. They have a free version for those that want to play with it. What we care the most about is the usability of the system and also from a pricing standpoint is it going to break bank as the number of subscribers grow.
 I am not an email marketing expert but the UI was simple enough where I could start adding contacts and creating a sign-up form pretty quickly . One thing that I don’t like about it is that I cannot seem to create a 1 step newsletter sign up process. For some reason Constant Contact forces this 2 step process where someone has to enter his/her email first and then pick a newsletter that they would like to subscribe to and there is no option to change this into 1 step process. We will be testing out IntelliContact next and we’ll report back what we find. We have shortlisted about 5 vendors that offer trials and hopefully we’ll decide on a vendor by end of next week.
Filed under: Email Marketing